Kanye taking control
Kanye West is reportedly taking control of Kim Kardashian’s career as she tries to move away from the Kardashian brand.
Kardashian has ditched her longtime publicist Jill Fritzo – who still represents the rest of the Kardashian family – and signed on with Slate PR co-founder Ina Treciokas.
A source told the New York Post: "Kim wants to set herself apart from the Kardashian PR machine and [Kanye] advised her to build her own team."
However, while the Keeping Up With the Kardashians star is "loving" the new direction her boyfriend is pushing her in, she is still trying to keep her paparazzi connections to make sure she stays in the spotlight.
An insider told Radar Online: "Kim is letting Kanye revamp her entire lifestyle right now and she’s loving the changes he’s making, but she is still the same old schemer that she’s always been!
"Kim isn’t going to ever stop secretly texting the paparazzi or the people she knows that can help her stay famous."
The source added: "Kanye would be really mad if he knew that she’s doing it, but Kim is still texting with paparazzos and talking to people that she knows will get her side of any story out.
"Kim knows what made and kept her famous. She isn’t going stop doing what she does, which is stay in the spotlight – and that’s no matter what she tells Kanye."
Kardashian has remained largely out of the spotlight since giving birth to their daughter North in June.
The rest of the family, meanwhile, have their hands full with Lamar Odom’s alleged addiction to crack cocaine. According to the Huffington Post, experts believe that the basketball star – who is married to Khloe Kardashian – and his reported drug problems could spell trouble for the Kardashian brand.